Candidate Sourcing
Identifying
top notch candidates to fit your recruitable search assignments
will require more than looking in your database, the Internet
or files to find someone who fits.
Recruiting
is the lifeblood of your business. With the shortage of top
talent available and corporations screaming for qualified
individuals they can hire, the 21st century is truly a candidate’s
market. So, gathering names of qualified candidates is something
that should be done on a daily basis. Multi-tasking all of
your calls to include referral requests is a must. Who do
you know? and Who else? will be the most frequently used
phrases in your recruiting vocabulary.
Most
placeable candidates know and respect the value of a good
Recruiter. In most cases, they are flattered that you have
chosen them to present your job opportunity to. Be confident
and professional and you will be pleasantly surprised on
the positive response you receive. I always get a kick out
of the professional who answers the phone, and when asked “Is
now a good time to talk confidentially?" replies, “Hold
on, let me close my door.” Who isn’t
interested in improving their current situation and enhancing
their lifestyle? Having a solid base of candidates who are
ready to make a change will be your key to success.
There
are many ways to identify candidates who are motivated to
make a change. Without contacting them and presenting your
opportunity in an exciting, enthusiastic manner, finding
them will not matter.
Let’s
talk about the different ways to source candidates. During
the course of your typical day you will be talking to many
people. Your purpose might be marketing, reference checks,
follow-up calls and general business calls. Each one of these
calls represents an opportunity to ask for referrals. “I
have this excellent opportunity for a ______________. Who
do you know that is qualified? Who else?” If
you make it a practice of doing this throughout every day,
you will be amazed at how fast your candidate pool will grow.
The
method you will use the most (at least for fillable search
assignments) will be target recruiting. These calls will
be to individuals within your specialty who fit the general
requirements for your recruitable search assignments. These
people will be working at companies that are in direct competition
with your clients. Why would you call them? It stands to
reason that they will normally have the skill sets and product
background your clients are looking for. If you can affect
your client’s bottom line with someone who can hit
the ground running from day one, your chances of a placement
escalate tremendously. Coming up with names within a source
company will be your biggest challenge as a Recruiter. This
is an area where good Recruiters do their best work. They
become like Columbo. Their creativity and imagination are
in direct proportion to the number of qualified candidates
they identify.
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